Helping Inventors on The Morning Program
Blog by WRNJ-AM
You’ve seen those commercials on late-night, or daytime TV, featuring a new product that is guaranteed to make your life better – and if you call now, they’ll “double your order.” Taking a new invention from concept to store shelves is a challenging endeavor. On the Morning Program recently, Morning Mike has the opportunity to talk with Edward Ayres, Co-founder and CEO of Inventor Process. It’s a company that helps people with ideas and inventions to bring those items to the marketplace. Ed talked about the process each inventor should go through, pitfalls to avoid, and things to consider. He shared some of the recent products his company has helped to take from drawing board to the marketplace.